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The Toy Man® News & Views
Product Reviews / Evaluation Report Summaries (ERS)

Induction Certificate Number:   74020120210-542
Induction Date:   February 10, 2012
Certificate License Status:   Active
Product:   Champion Me Personalized Books
MSRP:   Start at $9.95 USD
Company URL:  http://www.championmebooks.com

Champion Me Personalized Books

by:  Rev. James G.W. Fisher - Editor / Product Evaluation Expert
Evaluation Report Summary (ERS) Date:  02/10/2012

With Champion Me Books, you ARE the hero! Going far beyond simple name insertion, the specially-designed Character Creator allows you to design what your little hero actually looks like - features, colors, styles and all!

[ Please refer to A-2-Z Company Index for contact information.]

Product Type Release Year Primary Usage Target Age / Max. Weight Target Gender
Books - Word / Picture / Story 2011 Consumer 2-10 years Female/Male

Evaluation Report Summary (ERS) - Index

Evaluation Report Summary (ERS)
Category Rating Scores

Category rating scores are based on scale from 1 to 5. Rating score must be 3 or higher to pass in each evaluation category.

Age Compatibility Content Quality Educational Value Marketability Reading Response Level Visual Appeal
5 4.5 4 4 4.5 5

Final product / service rating is averaged from the sum total of ALL applicable evaluation category scores. Only scores of "3" or higher are published.

There are a total of 357 evaluation categories which are used in our evaluation process.
(NOTE: Not all categories are applicable to any one product or online service.)

Only 6 of the evaluation category rating scores for this New Inductee's evaluation are featured for public view.

Critical Evaluation Information

These icons represent important attributes with which this product / service is associated, contributes to, or encourages development of. Select any of the unique icons below to learn more about the specific attribute it represents.

image of factory with ecological leaves symbol. Trade Industry Sales Types

Wholesale Retail Reseller Online 


Safety Guidelines Symbol ImageSafety / Quality Classifications
CE MarkedUL ApprovedJPMA Certified
ASTM Complianteco-Friendlyeco-Conscious

Independent Lab Tested  Independent Lab Name 
LeadSafe™ - Surface Coatings/PaintLeadSafe™ - Content / SubstratesPhthalatesSafe
BPASafeSoluble Heavy MetalsMechanical/Physical
Flammability - Solids/TextilesLabeling of Hazardous Art MaterialsiWatchDog™ Approved
(Complies with ICCS™ Certification Standards)

UPC Code / ISBN#Manufacturer SKUAge Grading
Not Available Not AvailableNot Applicable

Manufactured InSafety Hazard/Warnings


About Our New Inductee

Before you buy a product, it's generally common practice to be familiar with what it does, the branding, and other details. We feel that the same rule applies to our "New Inductees" we announce each week, so this section is titled "About Our New Inductee." The information in this section will provide you with a quick yet accurate glance of what the product or service is all about..

Image of a mother with her child looking at a Champion M e eBook.
As mentioned in the intoduction, with Champion Me Books, YOU are the hero! Going far beyond simple name insertion, the specially-designed Character Creator allows you to design what your little hero actually looks like - features, colors, styles and all!

Patterned after the wild and crazy adventures of growing up for a child, the stories feature heroism, adventure, humor and a special message.

To add even greater appeal to these books, the illustrations are sophisticated, beautiful, and personalized in a more meaningful way to a child as well as their parents. You are enabled to create your child's own avatar, making it more unique and special. Best of all, if you think it is fun designing your child’s avatar, just wait until you see their face when they open a book that’s about them!

What you have is so much more than just another personalized book, rather it is more of an experience for your child. A special time of feeling appreciated while increasing their sense of self worth. Each book helps to instill the same values that are important to you in your child that will influence their own actions with their own children...an invaluable contribution to their lives.

Additional Details & Perspectives

While it's great for some people who just want a cursory glance at what a New Inductee is all about, there are many others who have a greater appetite for more information. This section is titled "Additional Details & Perspectives". and will provide you with additional details and perspectives associated with the product or service being featured here.

When it comes to Champion Me Books, you promptly discover a splendid combination of quality, colorful imagery, and a solid story line that that a child will undoubtedly appreciate. With Soft or Hard cover binding, each personalized book is quite unique and imaginative in design.

Starting from the preface page of the book a child is swept away into a whole new world of imagination!  Having such a more unique style from other personalized books proves to "...contribute to significant improvement in creative skills and cognitive skill development for a child."

As Easy As 1-2-3!

Creating your own book is as easy as 1-2-3!

Step #1: Go to http://www.championmebooks.com/ and select a book.
Step #2: Customize the design and appearance of your hero. 
Step #3:
Enjoy the experience as you see your hero starring in the book!

"I never dreamed by daughter would be so excited about her new book, what she calls 'My Hero Book'. I'm so glad I learned about these books and will recommend them to my friends."

* A quote from a mother who recent wrote us about her purchase of a Champion Me book for her daughter.

As I have shared in the past, from my own personal view, it is all too apparent that with today's media, television, cinema, radio and other sources, children are being influenced in such a way that their opportunity to grow up and mature at a natural rate is jeopardy. It is such a pleasure to see such a great contribution to helping kids once again have an opportunity to enjoy a childhood experience.

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Independent Evaluator Reports

In this section we have called upon the assistance of top industry professionals to evaluate the product in this evaluation summary. These scholars form their own opinions from extensive analysis and produce detailed, in-depth reports connected with their own personal study and evaluation of the products submitted for independent evaluation.

The information to follow is comprised of excerpts from the independent evaluator reports that have been paraphrased, posted verbatim, or a combination of both in order to encapsulate an accurate presentation of the primary details conveyed in each report. This approach provides a completely independent perspective in the evaluation each product.

Image of the Champion Me Personalized Books
Initial Report Outline
PRODUCT : Champion Me Personalized Books

Picture & Story Books
CONTRIBUTION: Active Thought Processing
TARGET AGE: 2-10 years

This Week's Independent Evaluators

Doctor of Behavioral Study, Ph.D.
Director of ECD Learning Development

"Children have a indeterminate skill of telling their personal story of their life through their actions and emotional responses while reading a book. The learning experience with a child hinges upon the manner in which the story is being conveyed. A book which is well structured, full of bright colors, and possessing unique features such as being a personalized character in this case, enables children of this young age to identify and learn, not just read."

"In my study of the Champion Me Personalized Books, I found they provided a level platform upon which children have a single common interest, the books. For some it was the image of the character their parent had created in the book, for others it was specific characteristics of the hero, and for some it was the emotional bond that was created as they patiently read and turn each page of the books, eagerly awaiting to see what was going to happen next. The response levels with all children participating in my study was so strong and with no discourse occurring."

"The books are all well done with a simple and progressive flow. This will ensure repetitive reading of the books. Having the books in multiple formats including eBooks creates a desire to share them with other children in interactive social play. Development of group psycho-social interaction skills are but one of the many fruits these books will bring forth as children eagerly read these books from cover to cover."

Professor of Pediatrics, Ph.D., E.D.
Director of Pediatric Skill Development

"In my assessment of the latest books you submitted,"Champion Me Personalized Books", they are what I consider an example of one one of the greatest gifts we as human being are gifted with; creative imagination and thought."

"The author of these books has held onto that creative imagination and created books that enhance the experience of children today with new excitement, worlds of imagination, and belief in themselves they may have perhaps never known."

"The magic of these books is a child's delight, releasing them into a magical realm of imagination where they identify themselves with the central figure, the one who matters. The story line in each book encourages a strong level of self-worth and appreciation, re-enforcing the spirit of good and kindness which will last a lifetime."

"Each of the books is a childhood mater piece in itself with a strong influence on cognitive development in daily reading. The structure of the story line encourages repetitive reading which results in a consistent level of skill development which is not often seen in much of today's media to which children are literally bombarded."
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* PLEASE NOTE: At the request of our independent evaluators their names are not disclosed to protect their personal and professional privacy. Their labors are provided at no charge to assist us in providing a well-balanced and accurate product or service evaluation summary. All opinions and or statements from the independent evaluator(s) featured here do not represent the opinion of The Toy Man® Product Guide, any member or division of Epiphany Communications and the International Parenting Institute, Inc..

Consumer Hands-On Evaluation

Nothing is more powerful than hands-on experience by a consumer with a product when it is under evaluation. Based upon that fact we put a number of products we currently are slated to evaluate at the mercy of consumers in a hands-on evaluation where anything goes. The information to follow will explore the responses from the participants in our spontaneous hands-on consumer evaluation of the products available for their review.

Image of the Champion Me Personalized Books
If only our readers could have been with us at Toy Fair to see the look of amazement with each child as they picked up and read each of the Champion Me Personalized Books. They would begin turning each of the pages of the books with their eyes literally glued to each page, looking at each of the high color illustrations while reading the story with the biggest smiles ever.

We were so blessed to see an abundance of children at Union Square in Manhattan, so full of excitement and eager to complete each book.  As the children completed each book they were prompt to share the experience with those around them and the rush off to their Mom's to talk all about the books and their experience.

One of the best moments for us was when we heard the wonderful comments from the Moms.  Mothers DO know what's best for their children and were all unanimous in praise of the Champion Me Personalized Books.  Again and again we heard how these books were so different from other personalized books the Moms have seen.  So much excitement and appreciation shown.

In our going over all of the video tapes, feedback forms, and other content, it left no room for question ofChampion Me Personalized Books passing this segment of our product evaluation. After careful compilation of all evaluation category rating scores we validated that the"Champion Me Personalized Books" passed this segment of our evaluation with the highest of recommendation.
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A Sampling Of Our Evaluation Category Ratings

The rating of a product is useless if you do not fully understand and comprehend how the ratings is reached or what the value of the rating represents. This need for clarity encouraged us to have this section titled "A Sampling Of Our Evaluation Category Ratings". To assist you in gaining a greater understanding of the evaluation category ratings we use, a small sampling of the individual category titles & rating scores from the complete product review itself for this product or service are featured here.

The categories which have been selected to be featured in this product evaluation summary for public view, specify some of the primary points of how and why each specific rating score was reached.

The Featured Category Ratings Sampling For This Evaluation Summary Are Listed Below:

AGE COMPATIBILITY: Rating Level - [5] an image of 5 gold  stars

Champion Me Personalized Books was on top of the ball when it comes to AGE COMPATIBILITY. Everyone from our in-house staff, to the independent evaluators, (one of them being a pediatrician), made it such an absolute in fact that the specified age range for Champion Me Personalized Books fits the age compatibility measure perfectly with no negative variance. There was no question in the final scoring in this evaluation category that Champion Me Personalized Books passed this evaluation category of AGE COMPATIBILITY with a perfect score of [5 Stars].

CONTENT QUALITY: Rating Level - [4.5] an image of 4.5 gold  stars

CONTENT QUALITY is a vital part of the evaluation process with books, especially children's books. The content provides a strong contribution to creative imagination and thought. It also plays an important role in cognitive and interactive social skill development. As one of our independent evaluators expressed in his report, "The author of these books has held onto that creative imagination and created books that enhance the experience of children today with new excitement, worlds of imagination, and belief in themselves they may have perhaps never known."

In the final steps of evaluation for this category to establish an accurate rating score, Champion Me Personalized Books pulled a perfect score of [4.5 Stars] in this category for CONTENT QUALITY.

EDUCATIONAL VALUE: Rating Level - [4] an image of 4 gold  stars

EDUCATIONAL VALUE was one of the more challenging evaluation categories to work with. Our evaluation standards are based upon absolute values, not possibilities or assumptions.  In our evaluation of Champion Me Personalized Books, we found there was much more than an average level of contribution to educational value.

There were many possible perspectives to examine in reference to judgment of educational value yet the true benefit in the book was more from skill development which enables learning capability. As a result upon completion of our analysis, Champion Me Personalized Books pulled a strong score of [4 Stars] in our evaluation for this category of EDUCATIONAL VALUE.

MARKETABILITY: Rating Level - [4] an image of 4 gold  stars

For Champion Me Personalized Books, the level of MARKETABILITY was quite high. When you consider the options of not only hard or soft bound versions, but eBook versions as well, it is plain to see the potential waiting g to be discovered.  When you consider the quality stock paper, the brightly colored illustrations, outstanding content and excellent price point for each of the books, it is so easy to see how Champion Me Personalized Books did so well in this evaluation category. Champion Me Personalized Books proved its worth with an almost perfect score of [4 Stars].

READING RESPONSE LEVEL: Rating Level - [4.5] an image of 4.5 gold  stars

Champion Me Personalized Books guarantees a READING RESPONSE LEVEL well beyond what many may ever imagined possible. In a quote from an earlier section of this product evaluation summary, "We were all so dumbfounded by the astounding level of response from each of the girls who radiated such an immense level of emotion."..."It was all too evident that Champion Me Personalized Books had each of the girls completely enraptured with the books."

Champion Me Personalized Books demonstrated so well how with every single child in our evaluation, the READING RESPONSE LEVEL was so extremely strong. Champion Me Personalized Books pulled its weight so well in this evaluation category and came in with an almost perfect score of [4.5 Stars].

VISUAL APPEAL: Rating Level - [5] an image of 5 gold  stars

Champion Me Personalized Books really came on strong in VISUAL APEAL. It was a challenging task to make a final determination in this evaluation category but the response level from the children and Moms alike spelled it out so clearly that a perfect score was in the wings.

The artwork was not just colorful but more so imaginative and visually appealing for each and every child.  The children were literally wowed with excitement as they turned each page making comments aplenty about each figure and picture they saw as they were reading.  WOW! was a regular part of their vocabulary. I would say that in itself is more than enough of an example to validate why Champion Me Personalized Books received a perfect score of [5 Stars] for VISUAL APPEAL.

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EVALUATION RESULTS - From evaluation for induction into "The Toy Man® News & Reviews"
    Overall Rating:   4
    Seal of Approval:  
    Recommends Award:  
    eco-Recognition™ Seal:  
    Award of Excellence:  
    eChoice™ Award:  
    S. T. E. M. Award:   
    Mom Approved Award:  
    Award of Recognition:™  


"The first and original Seal of Approval®...
designed for product recognition and validation."

Since 1971 The Toy Man® Seal of Approval has served as an emblem of professional recognition for a 
product or service having met the strict evaluation standards of The Toy Man® Product Guide. Since 1971, "The Toy Man® Seal of Approval" has served as an emblem and standard for professional recognition of a product or online service having met the globally recognized evaluation standards of The Toy Man® Product Guide.

This emblem was first established in 1971 by the International Parenting Institute™. It is modeled after the "Good Housekeeping Seal of Approval®", an emblem of recognition for products which meet the globally recognized high standards set forth by the Good Housekeeping Institute®.


"An emblem of the highest recognition...
for support of ecological concerns applied in full measure."

The Toy Man® eco-Recognition Seal™, by Rev. James
G.W. Fisher, (Chief editor and Product Evaluation Specialist of The Toy Man® Product Guide), and staff.  
These products have demonstrated that they possess the potential as well as high probability to be top sellers.
The Toy Man® eco-Recognition Seal™ embodies the highest recognition for products and services which provide a significant contribution to ecological concerns by one or more of the following;
- earthFriendly™ / Recycled / Recyclable materials are being used primarily or entirely in the manufacturing of the product.

- Product is or will soon be available exclusively or primarily online.


"These are globally recognized awards that are received by a limited few,
yet they provide the well earned recognition well beyond the average that is truly deserved!"

The Toy Man® eChoice™ Award, by Rev. James
G.W. Fisher, (Chief editor and Product Evaluation Specialist of The Toy Man® Product Guide), and staff.  
These products have demonstrated that they possess the potential as well as high probability to be top sellers.
The Toy Man ®An image of the editorsChoice logo Award serves as an emblem of recognition for products & online services that contribute substantially to positive skill growth and/or productivity.

This distinguished award is exclusive as well as unique, with the editor's signature which represents a product being selected as an An image of the editorsChoice logo
PLEASE NOTE: The eChoice™ Award images which were used from 1971-1984, 1984-2007 and 2007-April 2010 have been retrired. Although the versions of the eChoice™ Award have been retired, they still remain valid.

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